Post by sakibkhan49 on Feb 25, 2024 5:59:43 GMT
The cooperation in the LifeGate Plastic Less project between Coop and LifeGate aims to reduce the percentage of plastic in Italian seas . The project involves the installation of 25 Seabins , i.e. floating baskets to capture plastic dispersed in rivers, lakes and seas which will see Coop engaged in a sustainable tour of Italy until summer 2021. For further information on Coop's objectives by 2025 Click here . LEVIS'WELL THREAT x OUTERKNOWN Levis mixes cotton with hemp in the production of its garments. The new collection, which takes the name Levi's Well Threat x Outerknown , foresees the creation of 100% hemp clothes in a few years, challenging the production and processing costs of soft and wearable garments.
CALZEDONIA AND THE RE-LIFE PROJECT The new Calzedonia campaign is RE-LIFE , that is, brought back to life as in the case of cotton underwear or plastic bottles in view of the 2020/2021 leggings and tights collection. The fiber used is eco-sustainable Nylon 6.6 and certified by the Global Recycle Standard and the European ECOLABEL EU system. Calzedonia and sustainable marketing Calzedonia Chinese UK Phone Number List the clothing reuse campaign UNIQLO'S #UNLEASH THEPOWER OFCLOTHES CAMPAIGN UNIQLO, on the other hand, among its sustainable practices aims to reduce water consumption by 90% in the production of its jeans and does so by transparently explaining all the production phases through 3D technology in its physical stores. Uniqlo and hemp sweaters SERGIO ROSSI AND THE VIRTUAL CAPSULE Just as a high fashion brand presents its zero consumption sampling thanks to the use of 3D technology and the launch of the virtual capsule.
Using new technologies for the brand is not only a way to launch a new virtual vision of fashion and open up to new business opportunities but above all to make its contribution while respecting the environment. Sergio Rossi's virtual capsule Final thoughts The examples shown demonstrate how brands are learning to listen to their customers who are increasingly attentive and sensitive towards environmental sustainability . This creates a much more solid relationship between brand and consumer that transcends sales/purchases towards a new form of cooperation in the same battle, the protection of our shared home, the planet. How have your shopping habits changed in the last year? How much did the lockdown have an impact? What do you focus on to make your small contribution to the world? Personally, I believe we should reflect on consumerism and focus on the essentials. Every time we buy something, we ask ourselves if it is really useful and how we will dispose of that good when it has outlived its usefulness and becomes waste. From here, consumer awareness is born!
CALZEDONIA AND THE RE-LIFE PROJECT The new Calzedonia campaign is RE-LIFE , that is, brought back to life as in the case of cotton underwear or plastic bottles in view of the 2020/2021 leggings and tights collection. The fiber used is eco-sustainable Nylon 6.6 and certified by the Global Recycle Standard and the European ECOLABEL EU system. Calzedonia and sustainable marketing Calzedonia Chinese UK Phone Number List the clothing reuse campaign UNIQLO'S #UNLEASH THEPOWER OFCLOTHES CAMPAIGN UNIQLO, on the other hand, among its sustainable practices aims to reduce water consumption by 90% in the production of its jeans and does so by transparently explaining all the production phases through 3D technology in its physical stores. Uniqlo and hemp sweaters SERGIO ROSSI AND THE VIRTUAL CAPSULE Just as a high fashion brand presents its zero consumption sampling thanks to the use of 3D technology and the launch of the virtual capsule.
Using new technologies for the brand is not only a way to launch a new virtual vision of fashion and open up to new business opportunities but above all to make its contribution while respecting the environment. Sergio Rossi's virtual capsule Final thoughts The examples shown demonstrate how brands are learning to listen to their customers who are increasingly attentive and sensitive towards environmental sustainability . This creates a much more solid relationship between brand and consumer that transcends sales/purchases towards a new form of cooperation in the same battle, the protection of our shared home, the planet. How have your shopping habits changed in the last year? How much did the lockdown have an impact? What do you focus on to make your small contribution to the world? Personally, I believe we should reflect on consumerism and focus on the essentials. Every time we buy something, we ask ourselves if it is really useful and how we will dispose of that good when it has outlived its usefulness and becomes waste. From here, consumer awareness is born!